> Whitworth — Trading House · EMEA & Asia
Trading House · Commerce & Distribution

Whitworth.
EMEA & Asia.

Sourcing, wholesale and distribution of FMCG products across 4 active corridors — Europe, Middle East, Africa & Asia. From the Benelux.

Free scale Live
8 200 km 400 km operational hub · BE BELGIUM AFRICA W&C Lagos · Dakar · Douala MIDDLE EAST Dubai · Jeddah · Riyadh ASIA S/SE Mumbai · Singapore · HCM N
Belgium hub Africa Middle East Asia Active corridors
40/mo
Containers shipped
250+
Brands on book
4
Active corridors
2005
Year founded
Tea & Infusions Coffee Malt Drinks Dairy Products Rice Cereals Maize Flour Sauces Condiments Stocks Spices Sugar Vanilla Pastry Desserts Asian Cuisine Home Appliances
Tea & Infusions Coffee Malt Drinks Dairy Products Rice Cereals Maize Flour Sauces Condiments Stocks Spices Sugar Vanilla Pastry Desserts Asian Cuisine Home Appliances
About

International Trading House.

From the Benelux, Whitworth structures and operates commercial flows between Europe, Africa, Asia and the Middle East. Three generations of international trade — field expertise, trusted networks, mastered logistics execution.

We act as principal or advisor depending on the nature of the operation: sourcing, wholesale distribution, containerised export, or economic development.

01

Sourcing & Import

Direct purchase from producers in Europe, Africa, Asia and Latin America. No intermediaries. Competitive pricing, guaranteed traceability.

Direct purchase
02

Wholesale & Distribution

Volume sales to professionals — supermarkets, wholesalers, ethnic grocery stores, HoReCa. Mixed pallets to full trucks.

Professionals only
03

Logistics & Export

Complete logistics coordination — warehousing, customs, containerisation. Benelux, Europe, Africa, Asia.

End-to-end
04

Consulting & Deal Structuring

Exclusive partnerships, brand representation, structuring of economic development operations on EMEA & Asia corridors.

Advisory & partnerships
Our process

How it works.

From order to delivery, we manage every step of your commercial operation.

1

Order & Sourcing

You place your order. We activate our network of producers, negotiate terms and coordinate all supplier deliveries to the warehouse.

2

Consolidation & Loading

Your complete order is collected, consolidated and loaded into the container. We manage storage and volume optimisation — no empty space wasted.

3

Maritime Transit

The container is loaded onto the cargo ship. Complete customs documentation, real-time vessel tracking, estimated delivery date.

4

Arrival & Reception

Your container arrives at destination, ready to be received. Post-delivery follow-up and operational report included.

Operational presence

4 Markets. 4 Corridors.

Geographic expertise built over three generations, with active networks on four major commercial corridors.

Europe

Operational hub in the Benelux. Brussels as the nerve centre. Direct access to major retailers, ethnic networks, HoReCa and e-commerce.

Main hub

Middle East

Regional importers and distributors in the Arabian Peninsula, Levant and Gulf. Active partner network with growing flows from the Benelux.

In development

Africa

40 containers per month to West and Central Africa. Regular flows, growing volumes, partner network built over three generations.

Main axis

Asia

Network of suppliers and importers in Southeast Asia and the Indian subcontinent. Direct producer-importer relationships.

In development
References

Brands & Partners.

Distributor · Importer
Our brand selection
WhirlpoolWhirlpool
ImperialImperial
Devos LemmensDevos Lemmens
AVEVEAVEVE
MaggiMaggi
KnorrKnorr
FalakFalak
NestléNestlé
Blue ElephantBlue Elephant
MaazaMaaza
VimtoVimto
RubiconRubicon
VitaMaltVitaMalt
Harina P.A.N.P.A.N.
Witwex Witwexby Whitworth
Online catalogue All these brands and their products — and more — orderable online on Witwex.com.
Explore
Our team

4 Markets. 4 Expertises. One Team.

EuropeMiddle East
Anthony Carpriau

Anthony Carpriau

Managing Partner — Europe & Middle East

General management. Strategy, business development and closing, structuring and oversight of operations and logistics. Expertise in e-commerce and key retail accounts. Ex-Deloitte, ex-Accenture. Law graduate (LL.B.) and MBA, Louvain School of Management.

ENFR
AfricaHugo Cereja

Hugo Cereja

Senior Partner — Africa

Founder. From three generations of international trade. 20 years of experience structuring investments and public-private partnerships in Africa. Expert in merger and acquisition operations, trade finance and risk management. Former advisor to Presidents and Ambassadors. MBA, Harvard Business School.

ENFRPT
AsiaRashidul H. Siddiqi

Rashidul H. Siddiqi

Strategic Advisor — Asia

Expert in commercial relations and international sourcing. Recognised ability to build strategic connections and convert openings into opportunities. Extensive international network of suppliers, importers and players in HoReCa and ethnic grocery networks.

ENFRBNHIUR
EuropeMiddle East
Franklin B. Santana

Franklin B. Santana

Partner — Europe & Middle East

Of Dominican origin, based between Antwerp and Brussels. Specialist in market entry, diplomatic relations, sourcing and international product placement. Leads Whitworth's development in the Middle East and LATAM with coverage of Caribbean and Hispanic markets.

ENNLFRES
Contact

Let's work together.

Two ways to work with Whitworth — choose your profile.

Consulting · Economic Development

You have a commercial mission.

Go-to-market advisory, containerised export, brand listing, structuring of economic development operations. We take the mandate and deliver measurable results.

Producer · Supplier

You are looking to sell.

Producer or supplier in Europe, Africa or Asia — you have the product, we have the network. We distribute your products ourselves and/or enable you to sell them on our premium e-commerce platform.

Premium e-commerce hub · Unique in Europe

Discover Witwex.com

A platform unique in Europe: the best products, tested and curated, with each order handled end to end — from purchase to delivery — by a team of experts. A secure network connecting suppliers and buyers worldwide, backed by our trading house.

Explore the catalogue

Contact information

Offices49 Rue Émile Claus, 1180 Brussels
Registered officeRue Léon Jouret 7, 1050 Ixelles · Brussels
VAT & CompanyBE 0871.656.648 · Founded in 2005

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